6 year old E-commerce Hair And Beauty Business

Listing Details

Fresh– Practical – Stylish & Potential are the right words for this business.

Our business has become the most popular place for customers to find the best personal care products. With 11.5K+ customers & 8K+ email subscribers we have built ourselves an outstanding and well-known brand and continue to grow every day.

Our business was founded in November 2020 and we’ve accomplished a lot ever since beginning with a total sales of $650K+ since the start and $250K+ sales in 2022

Based on a drop-shipping model with high quality suppliers, the store proves its track record. Processing the orders is easy, and communication with the suppliers is smooth. This great business model allows us to test multiple new categories without the need of big investments for buying stock. We don’t hold any stock and every order is shipped out from our supplier directly to our customer on our behalf.

We’ve only run Google advertising & very minimum Facebook advertising so there’s plenty of growth opportunities within the online marketing expanding the advertising channels using Facebook, Instagram, Tiktok & Snapchat. Growth could also come from Marketplaces, Influencer marketing & SEO.

With Q2 coming up, many satisfied customers, and many brand-new products, the business is entering a strong period. This healthy and profitable store has broken a sales record every month for the past few months and is ready to do so again this year. Comparing the 2023 results with the same period in 2022 we are seeing a growth of 40%. Completely up to date and ready to be acquired!

A growth team (Operations & marketing manager) is in place and could stay on if the new owner wishes to.

How can the buyer take this project further?

If you’re looking to grow this business and thinking long term we would advise the new owner the following:

• Increase advertising budget
  Explore new marketing channels (Instagram, Facebook & Tiktok)
  Explore new countries (US & EU)
  Increase sales channels Marketplaces (Etsy) (Amazon)
  Influencer marketing
  Expanding product categories
•  

If you’re looking to grow within a short term period we would advice the new owner the following:

• Increase Google advertising budgets
  Utilize & professionalize email marketing
  Instagram ads
  Influencer marketing