Tourism Mobile App with White-Label Functionality

Listing Details

Key Highlights

• Turnkey mobile app designed to boost local tourism and economy.
• Features include business listings, promotions, CRM integration, and real-time analytics.
• Offers a platform for local businesses to increase visibility and engage customers.
• Built with a scalable architecture, allowing expansion into new regions.
• Ready for personalization in white-label format for different territories.
• Huge potential for a new owner to expand to untapped markets and increase monetization through advertising, premium listings, and partnerships.

Operations

• What the app does: M Island is a digital platform that connects local businesses with tourists and residents. It offers features like Happy Hour promotions, business listings, and employment opportunities for locals.
• Revenue model: The app generates income through subscriptions for business listings, advertising, and premium features such as the "Island Pass," offering exclusive deals.
• Maintenance: Minimal effort is required, with regular updates and occasional customer support. Estimated time commitment: 5-10 hours per week for maintaining the app, managing customer inquiries, and promoting partnerships.

Users

• User demographics: The app targets tourists, local residents, and businesses. Currently, the user base is located in [your primary market].
• User engagement: Engagement is driven through promotional campaigns, word of mouth, and partnerships with local businesses. Users tend to be loyal due to exclusive deals and easy access to local information.
• Repeat usage: The app sees strong repeat usage from both businesses and consumers, particularly through features like Happy Hours and exclusive discounts for tourists.

Financials

• Revenue: Stable and growing revenue from business subscriptions and advertising. The "Island Pass" subscription is a consistent revenue stream.
• Growth opportunities: Expansion into additional regions or territories, introduction of new premium features, and partnerships with local tourism boards or business associations.
• Seasonality: Some fluctuation due to tourist seasonality, but resident engagement helps balance revenue throughout the year.

Additional Notes

• The app is highly adaptable, with potential for integration with third-party services such as hotel booking systems and local tour guides.
• A new owner can capitalize on existing partnerships and further develop the app’s presence in different regions through customization and targeted marketing.
• Full handover support available to ensure a smooth transition post-sale, including assistance with ongoing operations and partnerships.

How can the buyer take this project further?

Expand Marketing Efforts

• Launch targeted digital marketing campaigns to attract more businesses and users, especially during key travel seasons or events.
• Implement SEO and app store optimization (ASO) to improve visibility on search engines and app stores, attracting more organic traffic and downloads.

Develop Strategic Partnerships

• Collaborate with local influencers or tourism agencies to promote the app, driving both downloads and engagement.
• Form strategic alliances with major travel sites, transportation services, and hospitality providers, offering integrated services like booking or restaurant reservations.